MLM Woman or MLM Ninja? Are Your MLM Marketing Efforts as Successful as You Would Like?

If your MLM marketing efforts are not seeing the results you are looking forYou may need to focus more on branding. Many make the mistake of spending all of their energies marketing their products or MLM opportunity before ever establishing their brand.(mistake)

Your network marketing efforts should be focused on solidifying your business as a legitimate source of high quality information and establishing your personal expertise in the minds of your prospects. This is the ultimate purpose of your branding efforts.

Whether it is MLM Woman, MLM Ninja or MLM Noobie.com (last one made up)...

MLM branding is about branding yourself and YOUR business. Yes you have gotten involved with an established MLM (hopefully) but why should your prospects sign up with you as their sponsor?

What separates you from the thousands of other sponsors out there?

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Your brand will be the sum collection of experiences and impressions connected to you via every point of contact made with your client.

Therefore when using online marketing all the words, images, colors and sounds you use on your website, newsletters, videos, phone calls etc… all come together to create the brand that is you.

Ask yourself... what is the target market of MLM Woman.com? Obvious right! Your brand should convey something about you and your business just as theirs does.

• Audience: Start with your end in mind. In MLM we ultimately are looking to recruit distributors into our MLM. Your brand should be designed to be attractive to them.


• Image: Decide on what qualities you want your brand to convey. You might want to brainstorm this topic a little to really flush this one out. However your main goal is to establish yourself as a strong MLM leader, professional and an individual your prospects can trust has their best interest in mind.


• Niche & Theme: Decide on your website’s niche and theme. Based on your goals and target market you will determine exactly what your niche will be.


• Personality & Skill-set: You want to accurately present yourself and utlize your personality and skill-sets to your best advantage. This is the IT factor no one will ever be able to replicate. Use your creativity, your analytical mindset, your bubbly personality etc…


• Mission: Establish a business mission and try to convey the values of your mission in every word. Use your MLM branding efforts to execute your mission .


• Repetition: You are not a brand unless you have established repeat exposure. Generating traffic to your website is step one but what if they explore different pages? The format of each page may be different but the “vibe” should remain the same. This holds true for all of your communications whether they be newsletters, ads, e-mail correspondence ect…


• Package: Writing style, font, color scheme, graphics, logo will all come together to create your online image.

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Take a look at MLM Woman.com and compare it with The MLM Ninja. Both are quite different yet valid for their respective niches.

MLM Woman probably wouldn't be a smart choice for me (a bald headed male!)

When deciding how you will marketing yourself you want your image to reflect who you are. Seemingly small choices such as your font or your color scheme can make a big difference in your profits. People like things that are easy on the eyes.

Flashy graphics are pretty but too much is tacky. I think of it as decorating. Your choices reflect who you are. Keeping your brand simple is best but always keep whatever your choices are consistent.

You don’t want to have e-multiple-personality-disorder! When you decide on a font use that font on everything. Changing it makes it feel different as if it is a different person writing the words. Keep every choice you make from font color to color scheme consistent in all communications.

Don’t overlook the power of MLM branding in your MLM MARKETING PLAN.

From Branding to MLM Marketing Plan

Food for Thought: Imagine for a moment I decided to call my site the-mlm-clown.com. How would that effect my other decisions? My color scheme may be rainbow polka-dots and my logo would be a clown. How would my audience perceive me?

I know…I know…A Ninja? I admit it. I am a geek. The MLM Success Ninja delivers MLM Success Training and tools for MLM Success including Free MLM Advertising, Free MLM Marketing , Free MLM Network Marketing Backlink and free MLM affiliate program. Add yourself to our MLM Success Distributor Directory Check out our best of class Free MLM Training Discover the absolute best MLM business plan, MLM marketing strategy, MLM woman and network marketing tips on the web. MLM Master Blueprint Why? Because they work!!! Don’t forget to check out how start your own business online as the best business to start is your own.

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